Samsung AR Smart Glasses Set for Late 2025 Launch with Advanced Features

Samsung is reportedly developing a new pair of augmented reality (AR) smart glasses, aiming for a launch before the end of 2025.

These smart glasses, codenamed “Haean,” are designed to offer users an immersive AR experience by blending digital information seamlessly with the real world.

The upcoming device is expected to compete with the likes of Ray-Ban Meta Smart Glasses, marking Samsung’s serious entry into the AR market.

Design and Features

Samsung is prioritizing a universal fit with these smart glasses, ensuring they are comfortable for a wide range of face shapes and sizes.

This ergonomic approach aims to make them ideal for extended wear without discomfort. Additionally, the glasses are expected to support gesture controls, reducing reliance on physical buttons and providing a more intuitive user experience.

Hardware-wise, the Samsung AR smart glasses are rumored to be lightweight, weighing around 50 grams. A 155mAh battery may power the device, suggesting a balance between portability and usability.

Reports also hint at an integrated camera, which could enable video recording and other augmented reality applications, making the device more versatile for everyday use.

Samsung’s AR and XR Ambitions

Samsung’s AR smart glasses are part of a larger strategy involving mixed reality (MR) and extended reality (XR) devices. The company is actively collaborating with Google and Qualcomm to develop AR and XR technology.

Samsung’s upcoming smart glasses will likely use Google’s Android XR platform and Qualcomm’s AR1 chipset, ensuring a seamless and high-performance AR experience.

This project follows Samsung’s continued investment in wearable technology, alongside its XR headset, known as Project Moohan. The XR headset and smart glasses may even be unveiled together, showcasing Samsung’s full range of immersive tech solutions.

Expected Release Timeline

Early speculation suggested that Samsung might showcase a prototype of its AR glasses alongside the Galaxy S25 at the Unpacked event in January 2025.

However, the latest reports indicate that the official launch will take place in the third quarter of 2025.

This timing aligns with Samsung’s strategy of gradually entering the AR market while refining its product before its final release.

Competitive Positioning

Samsung’s entry into the AR smart glasses market will place it in direct competition with established products like Ray-Ban Meta Smart Glasses.

Unlike early AR wearables such as Google Glass, which struggled with adoption, the latest wave of AR glasses is gaining traction due to improvements in design, performance, and usability.

Samsung’s emphasis on affordability, comfort, and a robust feature set suggests that the company aims to capture a broad audience.

If priced competitively, these AR glasses could appeal to both casual users and professionals looking for an advanced yet stylish wearable.

Why Samsung’s AR Glasses Matter

The rise of smart glasses is transforming how people interact with digital content. Whether it’s for navigation, communication, entertainment, or productivity, AR glasses are poised to become a mainstream technology.

Samsung’s expertise in display technology, software integration, and wearable hardware puts it in a strong position to innovate in this space.

If the final product meets expectations, Samsung’s AR smart glasses could play a crucial role in shaping the future of augmented reality wearables.

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