- Amazon launched four new Echo devices featuring Alexa Plus.
- Echo Dot Max offers better bass and smart sensing for $99.99.
- Echo Studio delivers premium spatial audio and Dolby Atmos for $219.99.
- Echo Show models with 8-inch and 11-inch screens debut with improved sound and personalized displays.
Amazon has officially lifted the curtain on its latest smart home lineup, revealing four brand-new Echo speakers designed to showcase the power of Alexa Plus. The company promises these devices will blend more seamlessly into daily life, with improved audio, sleek new designs, and advanced AI-driven features.
The 2025 Echo series includes the Echo Dot Max, the Echo Studio, and two new Echo Show smart displays. Each model is an upgrade on its predecessor, combining faster processors, more memory, and smarter sensors. Together, they aim to deliver what Amazon calls “ambient AI experiences” that quietly respond to the presence of users.
This launch marks the company’s biggest hardware refresh in years and comes just months after it introduced Alexa Plus, a more conversational and intelligent version of its virtual assistant.
Echo Dot Max Brings Big Sound in a Compact Shape
The most accessible member of the new lineup is the Echo Dot Max. It reimagines the fifth-generation Echo Dot with a cleaner, more modern design and packs in some serious upgrades.
At $99.99 in the United States, £99.99 in the United Kingdom, and AU$199 in Australia, the Echo Dot Max delivers three times the bass of its predecessor. It also features two internal speakers for a richer and more immersive audio experience. The hardware inside has been overhauled as well, promising faster responses from Alexa Plus and better support for the device’s advanced sensing features.
Amazon says the new sensors allow the Echo Dot Max to respond to the environment in new ways. For example, it can play a reminder the moment you walk into a room. These subtle features are part of Amazon’s vision for smart homes that feel less like technology and more like natural extensions of your daily routine.
Echo Studio Offers Premium Audio and a Smaller Footprint
For those who want high-end sound, Amazon is introducing a new version of the Echo Studio. This updated model sells for $219.99 in the United States, £219.99 in the United Kingdom, and AU$429 in Australia.
The redesigned Echo Studio is 40 percent smaller than the previous model, making it easier to place around the home without sacrificing performance. It includes a high-excursion woofer and three full-range drivers, delivering a powerful and balanced sound. Spatial audio and Dolby Atmos support remain at the heart of the experience, giving music and movies a more immersive quality.
Amazon has also improved how the Echo Studio works with other Echo speakers. You can now set up a surround sound system with as many as five Echo Studio or Echo Dot Max devices, which is a significant step up from the previous 2.1 channel limit. This feature is especially appealing for Fire TV users who want a theater-like audio setup at home.
Preorders for the Echo Studio are open now, with shipping set to begin on October 29.
Echo Show Gets a Fresh Look and Smarter Features
Rounding out the new Echo lineup are two smart displays that combine the capabilities of Alexa Plus with vibrant touchscreens. The latest Echo Show models feature 8-inch and 11-inch displays, the latter being a new size for the series.
The updated design gives these smart displays a more polished and contemporary look. The screens are brighter and more responsive, making it easier to interact with Alexa Plus or watch videos. Both models also have improved audio with two front-facing speakers and a dedicated woofer that deliver fuller and clearer sound.
A standout new feature is the 13-megapixel front-facing camera. This camera can recognize individual users and tailor the on-screen experience for them. For example, when you approach the Echo Show, it might display your personal calendar, to-do lists, or reminders.
The software has also been refined to surface more relevant information. Whether you are browsing entertainment options, shopping online, or controlling smart home devices, the interface aims to be more intuitive and personalized. Amazon has even added support for third-party wellness platforms, allowing you to connect accounts like Oura to display health data on the screen.
The Echo Show 8 is priced at $179.99 in the United States, £179.99 in the United Kingdom, and AU$349 in Australia. The larger Echo Show 11 costs $219.99 in the United States, £219.99 in the United Kingdom, and AU$429 in Australia. Both models are available for preorder now and will begin shipping on November 12.
Alexa Plus Powers the New Era of Smart Homes
A key selling point for all four new Echo speakers is that they come with Alexa Plus built in. This upgraded assistant is designed to be more natural in conversation and better at understanding context. Amazon hopes it will feel less like a traditional voice assistant and more like a helpful companion.
Alexa Plus can suggest actions based on your habits, integrate with more third-party services, and deliver faster responses. Amazon envisions it as a bridge between all your connected devices, from lighting to entertainment, making your smart home more intuitive than ever.
With the release of these new Echo speakers, Amazon is signaling its intention to stay ahead in the competitive smart home market. The combination of improved hardware and more intelligent software suggests that the company is focused on creating devices that blend seamlessly into everyday routines.
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